Where do your gadgets really come from? The folks behind Sourcemap, a crowdsourced, open source project, hope to answer that question by cataloging where the components that make up our devices originate. It’s an effort to provide a measure of supply chain transparency, according to project founder Leo Bonanni (see his Greener Gadgets 2010 talk [...]
Read more Sourcemap: Rattle (and tattle on) those supply chains
by Pedro Hernandez on May 24, 2011 · 0 comments
Here’s what’s making news today on the Green IT and cleantech (and social media) fronts: Verizon has a new new carbon intensity metric based on how many terabytes course through its platforms; IBM’s Smarter Planet campaign resonates online and in social media; and a 64-chip that consumes just one watt of electricity? Adapteva says yes. [...]
Read more Today’s 10: Twitter Tuesday Edition – May 3, 2011
by Pedro Hernandez on May 3, 2011 · 0 comments
My inbox and press releases do not get along… at all. So it’s a minor miracle that an alert today from Save the Redwoods League wasn’t trashed at first glance. What spared it from my ruthless delete key? An intriguing mobile tech angle that incorporates crowdsourcing in the form of the League’s newly-released Redwood Watch [...]
Read more ecoSocial Spotlight: Save the Redwoods League
by Pedro Hernandez on April 29, 2011 · 0 comments
Yay social media! Today’s links are all sourced from Twitter. Why? because I can! But mostly because Twitter has become a go-to, real-time resource for discovering great news and articles in the Green IT and cleantech space. So today, I also credit the Twitter accounts that help draw attention — and spark conversation around — [...]
Read more Today’s 10: Twitter edition – Monday, March 28
by Pedro Hernandez on March 28, 2011 · 0 comments
Don’t let the title of Johanna Blakley’s TED talk, “Social media and the end of gender,” fool you. Sure, social media and gender are at the heart of it, but there are other factors that are rewriting the rules of engaging with communities and consumers. Watch the video for some fascinating, research-backed insights that could [...]
Read more Johanna Blakley’s TED talk bodes well for your ecoSocial efforts
by Pedro Hernandez on March 21, 2011 · 0 comments
Another day, another lesson in navigating the tricky waters of social media. Chrysler’s official Twitter stream let slip the mother of all dirty words, the F-bomb. Sure, the Internet may have desensitized many to racy language — especially those of us that have ever moderated online communities — but as a rule, such language in [...]
Read more ecoSocial: What Chrysler’s F-bomb on Twitter can teach us about managing social media
by Pedro Hernandez on March 9, 2011 · 0 comments
Update: Remember 10,000 Trees? The project that I spotlighted in the Kickstarter post from a couple of weeks ago? I’m glad to report that the campaign was a success, proving that green Kickstarter projects can indeed take off. With several days left on the clock, Sarah Ginsburg and Sarah Berkovich have raised $300 over the [...]
Read more Update: 10,000 Trees is a crowdfunding success
by Pedro Hernandez on February 20, 2011 · 3 comments
Kickstarter’s hot, but not the only game in town. Mashable published a great profile on 33needs, a crowdfunding startup that specializes on projects that promote social good. In fact, it’s an outright requirement. Unlike Kickstarter, where any entrepreneur with a vision can solicit funds, 33needs strictly caters to projects and enterprises with strong social missions. [...]
Read more Kiva + Kickstarter = 33needs?
by Pedro Hernandez on February 16, 2011 · 0 comments
So, you already follow ecoINSITE on Twitter and “like” the site on Facebook. Thank you! In return, I made the “I *heart* you, Earth” Valentine’s Day doodle (that’s it on the right) just for you. But now what? There are plenty more ways to connect with folks that follow (and influence) the Green IT and [...]
Read more ecoSocial: Green social media resources you’ll love
by Pedro Hernandez on February 14, 2011 · 1 comment
When the Smart Grid Consumer Collective (SGCC) formed last year, it set on a tough and unforgiving road. The parties it represents — utilities and smart grid vendors, for the most part — were the enemy in the eyes of homeowners that saw their electric bills skyrocket soon after smart meters were installed. This led [...]
Read more Smart grid and consumers: Exploring a tough sell
by Pedro Hernandez on February 9, 2011 · 2 comments
This work by Pedro Hernandez is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
Visit ecoINSITE’s Facebook Page
Follow us on Twitter @ecoINSITE
ecoINSITE on Google+
