Today: The Green Grid’s Mark Monroe explains how the group is incorporating more factors into green data center design; VMware brings its virtualization and cloud management tech under one umbrella; and Brigdelux blazes a trail toward cheaper, silicon-based LED lighting.

Video: Green Grid’s Executive Director on New Data Center Maturity Model – Environmental Leader
Watch Mark Monroe explain how The Green Grid is transitioning from a focus on energy efficiency to resource efficiency.

VMware Centralizes VM, Cloud Controls – eWeek

The future of light bulbs is in silicon, startup says – SmartPlanet
Bridgelux’s silicon-based LEDs signal a brighter, cheaper future for LED lighting.

IBM’s Reference Architecture for Creating Cloud Environments – InfoQ

Cloud Connect: Scaling Down, Turning Off Cloud Apps Saves Cash – CRN
For truly efficient clouds, Forrester’s James Staten advises firms to re-architect apps “to go down and re-architect to be off as much as possible.”

Report Predicts $80 Billion European Smart Grid Investment – SmartMeters.com

Memoright gearing up for tablet storage, says president – Digitimes
SSD maker spots a market opportunity in the growing tablet space.

IBM CEO Sets $7 Billion Cloud Goal – TheStreet

Verizon Wireless Will Service Charlotte Smart Grid Project – SustainableBusiness

Lowe’s Debuts Low Energy Home Lighting – Reuters | Matter Network
Though a trickle now, LED lighting solutions are becoming fixtures at home improvement stores.